April 27, 2015

Google+ Strategy: Google+ Engagement Strategy

Engaging with users is critically important to building relationships and creating brand advocates. Steps to nurturing fan relationships include:

  • Acknowledge comments: +1 generic comments, comment on those that warrant a response
  • Listen to our audience: Note requests and specific feedback
  • Engage with other brands: +1, comment on their posts to show support and friendliness


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