April 28, 2015

Facebook Strategy: Facebook Promotion Strategy

You will develop at least four campaigns per year aimed at increasing excitement and communication with/about your company. These campaigns should tie in larger your company initiatives, such as a website re-launch, events, conferences, etc. Consider when to boost posts based on engagement and post type. Boost ROI on particularly engaging posts when an extra push seems worthwhile. Budget will depend upon the goals of each campaign.


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